Understanding the Fall Risk

For fleet managers and commercial drivers, the fall season brings unique challenges. The colorful leaves might be delightful, but they also herald a period of increased danger for those who spend long hours on the road. The months of October through December are especially critical, as deer collisions become a significant hazard, leading to dangerous situations and costly repairs.

The Financial and Human Cost

Deer-related collisions account for approximately $1 billion in damages annually, with the average repair cost hitting $3,000. For businesses that rely on their vehicles, this translates into potential downtime, disrupted schedules, and significant financial losses. By adopting proactive safety behaviors, you can protect your vehicles and, most importantly, your employees.

Safety Tips Worth Noting

1. Be mindful of peak activity hours — dawn, dusk, and overnight.
During these hours, deer are most active, increasing the risk of collisions. Being vigilant during these times can help you spot deer early and react accordingly.

2. Use high beams appropriately to increase visibility.
Increased visibility can be crucial in detecting deer from a distance. However, remember to dim your lights for oncoming traffic to avoid blinding other drivers.

3. Look for more than one deer — they often travel in groups.
Seeing one deer often means there are more nearby. Slow down and keep watch for additional deer following the leader.

4. Avoid swerving — brake firmly and stay in your lane.
Swerving can cause you to lose control of the vehicle, potentially leading to more severe accidents. Instead, apply your brakes firmly and try to maintain your lane.

5. Pay attention to deer crossing signs in high-traffic areas.
These signs are there for a reason. Pay extra attention in these marked zones, and reduce your speed to react swiftly if needed.

6. Always wear your seat belt for maximum protection.
This simple action can reduce the risk of injury if a collision does occur. Make sure all occupants in the vehicle are buckled up as well.

After a Collision

In the unfortunate event of a collision, move your vehicle to safety if possible. Turn on your hazard lights, contact law enforcement, and promptly notify your insurance contact. These steps ensure your safety and streamline the claims process.

Prepare Today to Avoid Future Collisions

With a proactive approach and increased awareness, many deer-related incidents can be prevented. By taking the time to educate your drivers now, you can maintain operational efficiency and safeguard your fleet against costly interruptions.

Are your current commercial auto policies up to date? Consider reviewing them to ensure your fleet is adequately protected. For further guidance, reach out to us for expert risk management advice.